Customer Satisfaction Measurement

Loyal and satisfied customers are critical to the success and sustainability of any organization.  Most companies attempt to collect feedback from its customers in some fashion. The problem with all too many of these attempts is that they are "reactive" in nature or limited in the scope of the feedback they obtain.

IRI’s Customer Experience Measurement methodology gathers "Proactive" feedback from a significant number of your customers. Our report and analysis provide statistical detail in a format that is easy to read and understand. The report gives you readily actionable information that can be used for decision-making to improve customer satisfaction, increase sales, and build your business!  IRI has surveyed millions of customers around the world using state-of-the-art technology to provide our clients with:

  • Maximum data accuracy and integrity.
  • Benchmarks to determine current levels of satisfaction.
  • Quick turnaround of survey results.
  • Multi-lingual input and output.

For the best in Customer Experience Measurement, call IRI at (972) 231-9817, or send an email to for more details and information.